Guide
Eventbrite to Google Sheets: 3 ways to track ticket sales (and when to stop)
Export an Eventbrite report as a CSV file and import it into Sheets; or connect Eventbrite to Sheets with Zapier, which adds one row per order, because its Eventbrite triggers fire per order and there is no daily-total trigger; or skip the sheet and email a scheduled count with TicketCounts.io.
By Blake Henderson
Last updated
Way 1
Way 1: export a CSV from Eventbrite and import it into Google Sheets
Export the report you need from Eventbrite as a CSV file and import it into Google Sheets. It is a snapshot: the sheet only changes when you export again.
Step 1: Open the report in Eventbrite
For counts by ticket type use Sales by ticket type; Eventbrite's Sales summary report is no longer available after March 2026.Step 2: Export it as CSV
Choose CSV as the file type, so Google Sheets can import it as it is.Step 3: Import it into Google Sheets
In Sheets, choose File, then Import, and upload the CSV to a new tab.Step 4: Repeat for a fresh number
Each export is a snapshot. Date the tab so everyone knows how old it is.
- Good for: one-off analysis, settlement prep, sharing a file once.
- Stops working when: someone needs the number every day and the export depends on you remembering.
Source: Eventbrite Help Center: How to create and export a sales summary report, checked
Way 2
Way 2: connect Eventbrite to Google Sheets with Zapier
Zapier's Eventbrite triggers fire once per order or attendee: New Order, New Attendee Registered and New Attendee Check-In. There is no daily-total trigger, so the sheet gets one row per order and you add the totals with formulas.
Set a Zap from the New Order trigger to a Google Sheets step that adds a row with the order date, the ticket type and the quantity. Then total the rows with formulas like these (columns A, B and C, row 1 for headers; adjust them to the fields you map):
Tickets sold (all rows): =SUM(C2:C)
Sold for one ticket type: =SUMIF(B2:B, "General Admission", C2:C)
Sold in the last 24 hours: =SUMIFS(C2:C, A2:A, ">="&(NOW()-1))
Sell-through against a 500 cap: =SUM(C2:C)/500- Each order uses one Zapier task. Zapier's Free plan has 100 tasks a month; Pro is $29.99 a month billed monthly, or $19.99 a month billed annually, for 750 tasks (as of September 18, 2026).
- Rows start when the Zap starts. Orders placed before it was switched on are not in the sheet.
- Refunds and cancellations don't remove rows. Handle them with another Zap or reconcile against an export, or the total drifts upward.
- Capacity is not in the order. Type the cap into the sheet yourself.
Way 3
Way 3: skip the sheet and email the count
If the sheet exists so that someone else can read the number, a scheduled count email does that job. TicketCounts.io reads the count from Eventbrite at the time you set and emails it to the people who need it, with the change since the last report and a breakdown by ticket type.
There is nothing to maintain: no export to remember and no task quota. Each report covers one show. What it reads from Eventbrite, and what it never reads, is on the Eventbrite integration page; what the email looks like is on the sample report.
Decision
Which way should I use?
Use a sheet when you need order-level data for your own analysis. Use a scheduled email when the job is getting the count to other people. A CSV export suits a one-off look; Zapier suits an order log that fills itself, if you can look after the Zap.
| Compared | CSV export | Zapier and Google Sheets | TicketCounts.io scheduled count |
|---|---|---|---|
| How it updates | When you export again | One row per order, from when the Zap is on | At the days and time you set |
| Ongoing work | Export and import each time | Keep the Zap and formulas working | None after setup |
| Cost | Part of your Eventbrite account | Zapier plan by task volume (Free: 100 tasks a month) | Free for 1 report; paid from $7/mo |
| Goes wrong when | Nobody exports | Refunds, edits or a paused Zap | You need order-level detail (reports are counts) |
| Best for | Analysis and settlement prep | Order logs for your own analysis | Sending counts to agents, venues and co-promoters |
Zapier facts as of September 18, 2026. TicketCounts.io plans are on the pricing page.
When to stop
When should I stop keeping a ticket sales spreadsheet?
When the sheet has become a way of emailing a number. If you keep it only so agents, venues or co-promoters can see the count, and you copy figures out of it into emails, a scheduled count email does that job without the upkeep. These are the signs.
- You copy numbers out of the sheet into emails every day.
- You keep one tab per show and the tabs keep multiplying.
- Agents, venues or co-promoters ask you "what is the count?"
- The sheet goes stale whenever you are traveling or at a show.
Still want a sheet? Start from the ticket count tracker template.
FAQ
Eventbrite and Google Sheets: questions
Can Eventbrite send sales to Google Sheets automatically?
Not by itself. You export a report from Eventbrite as a CSV file and import it into Sheets yourself. For a sheet that fills itself, people use a connector such as Zapier, which adds one row per order.
Is there a Zapier trigger for Eventbrite daily totals?
No. Zapier's Eventbrite triggers are New Order, New Attendee Registered and New Attendee Check-In (checked September 18, 2026). Each fires per order or attendee, so totals come from formulas in the sheet.
How many Zapier tasks does an Eventbrite to Sheets Zap use?
One task per order the Zap processes. Zapier's Free plan includes 100 tasks a month (checked September 18, 2026), so a busy on-sale can use a month's tasks in a day.
Can TicketCounts.io put counts in Google Sheets?
No. TicketCounts.io emails the count on a schedule; it does not write to spreadsheets. If the sheet exists so other people can see the number, the email does that job.
Sources
- Eventbrite Help Center: How to create and export a sales summary report (checked )
- Zapier: Eventbrite integrations (checked )
- Zapier: Pricing (checked )
Eventbrite, Zapier and Google Sheets are trademarks of their owners. TicketCounts.io is not affiliated with them.
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