Guides
Guides for promoters and venues
Step-by-step guides for sharing ticket sales with co-promoters, booking agents and venues: what Eventbrite can do on its own, what to send, and when to automate it. Each guide shows when it was last updated, and every fact about another company's product links to its source.
Last updated
Guides
All guides
3 guides, written by the TicketCounts.io team.
- Share Eventbrite sales without your loginThree ways to share Eventbrite ticket sales with a co-promoter, venue or agent: user permissions, scheduled reports or a push report.Updated
- Send daily ticket counts to an agentWhat booking agents want in a daily count, email templates you can copy, and how to automate the send from Eventbrite or Universe.Updated
- Eventbrite to Google Sheets: 3 waysTrack Eventbrite ticket sales in Google Sheets with a CSV export, Zapier or a scheduled count email, and when each one stops working.Updated
Start here
Which guide do I need?
Find what you are trying to do in the first column; the second column links to the page that answers it. The rows cover sharing counts without sharing a login, sending counts to an agent, tracking sales in a spreadsheet and the limits of Eventbrite's own reports.
| If you want to | Read |
|---|---|
| Share Eventbrite sales with a co-promoter without giving them your login | Share Eventbrite sales with a co-promoter |
| Send a booking agent the count every day, with templates | Daily counts for booking agents |
| Track Eventbrite ticket sales in Google Sheets | Eventbrite to Google Sheets |
| Know the limits of Eventbrite's own scheduled reports | Eventbrite scheduled reports |
| Set up a daily ticket count email for one show | Daily ticket counts email |
| Ask promoters for counts, as an agent | Booking agents |
Glossary
Terms these guides use
Short definitions. Each links to the full entry with a worked example.
- Ticket counts
- Ticket counts are the number of tickets sold for a show at a point in time, shared by the promoter or venue with the artist team, agents and partners.
- Capacity (cap)
- Capacity, or cap, is the maximum number of tickets that can be issued for a show, set by the room, the layout and the license.
- Sell-through
- Sell-through is the share of available tickets that have sold, usually shown as a percentage of capacity.
- Comps
- Comps are complimentary tickets issued at no charge, for example to the artist, press, sponsors or staff.
- Sales pace
- Sales pace is how fast tickets are selling, measured as tickets sold per day over a period.
- On-sale
- The on-sale is the moment tickets become available to the public, often after one or more presales.
- Settlement
- Settlement is the accounting after a show that turns ticket revenue, expenses and the deal terms into what the artist and promoter are each paid.
Set the schedule once. The count goes out on its own.
Free for 1 active event report. New accounts get 14 days of Pro, no card needed. See a sample report.